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New Release of 2 Portable Thermal Printer Models for the Japanese Market

February 25, 2011

Standard Support of Magnetic Stripe Reading Functions
- Ideal for Remote Receipt Requirements and Delivery Service -

photo:SM_Seriesphoto:SM_Series Star will release two thermal portable printers, the “SM-S200” and “SM-T300”, for the Japanese Market in February 2011. The new “SM-S200”, a 2 inch super small and light weight model, and the “SM-T300”, a 3 inch highly durable splash proof model, enable Star to provide the solution to many different application requirements for different printer sizes.

 Since these models were released in the US market in May 2010, Star has received many inquiries for On Demand Payment Systems such as fast food delivery service in which customers can pay at their own front doors, line-busting solutions at supermarkets allowing patrons to checkout as quickly as possible and restaurant “table-side” payment resulting in faster transaction processing and increased customer security. These requirements for mobile printers are on the rise in Japan, along with the necessity of printing receipts and invoices for product delivery services. Star’s new lineup of portable printers will be the perfect solution for all of these demanding applications.

 Each of these models boasts standard support of a magnetic stripe reader for credit card reading functions and enables customers to easily set up low cost payment systems by using popular PDA (Personal Digital Assistants) or smart phone technology. Customers can easily check the remaining battery life, communication status and error messages at a glance on the LCD display on operation panel.

 These models ship with all accessories needed for set up: Battery Pack, Battery Charger, Serial Cable, and Sample Paper Roll. The SM-T300 also includes a handy belt clip. In addition, Star’s Portable Printers are designed and ready for simple software integration. Each model supports “StarIO”, a dedicated Application Programming Interface provided by Star that allows system designers to dramatically reduce the amount of human resources needed for developing software in all major operating environments including: Windows Mobile, Windows CE, iOS (iPhone, iPad, iPod) and Android.

 Star is also planning to release these portable printers in Europe in the near future to expand sales worldwide.

Main features

[Standard support of Magnetic Stripe Reading Functionality]
* Able to read magnetic stripes in accordance with ISO or JIS standards, making it possible to create convenient solutions for PDAs or smart phones that don't support reading magnetic stripes.

[Small & Light design]
* These compact printers fit comfortably into hands and are light enough to be attached to the hip or slung across the shoulder.

[Long Battery Life]
* Operation time is a maximum 11 hours (5 minute printing intervals and energy saving mode) with one full-charge.

[Energy Saving Mode]
* Improvement of battery running time by 150% with the innovative Auto Power Down Mode (Customize this environmentally feature to automatically power the printer down after 1~5 minutes of inactivity)

[Compatible with Various OS Environments]
* StarIO facilitates developers in easily designing mobile applications without complicated communication control on diverse operating systems like Windows Mobile, Windows CE, iOS (iPhone, iPad, iPod) and Android.

[Support for Various 1D and 2D Barcodes]
* <1D Barcodes> JAN/EAN, UPC, NW-7, Interleaved 2/5(ITF), CODE 39, CODE 93, CODE 128
* <2D Barcodes>  QR, PDF417, Data Matrix

[Diverse Optional Accessories]
* Various options are available to meet other requirements: Extra battery packs, an external docking station for changing one or four batteries, a car charger, a protective leather case, and a shoulder strap.

[Dust Protected and Splash Resistant Features (SM-T300) ]
* Certified by the IP54 international standard

Main detailed specifications
Print Method Direct line thermal
Paper Thermal roll paper
Magnetic Stripe Reader
1&2 or 2&3 track in accordance with ISO,
1 track in accordance with JIS II
LCD Display FSTN 128 x 32 dot (Blue Backlighting)
Model SM-S200 SM-T300
Print Speed Max.80mm/sec Max.75mm/sec
Paper Width 58mm
(2 inch)
(3 inch)
Interface Bluetooth + Serial Bluetooth + Serial
Wireless LAN + Serial (Optional)
Battery Running Time
(on Auto Power Down Mode)
at 5 minute printing intervals
6 Hours
(9 Hours)
8 hours
(11 hours)
Stability by Drop Test 1.0m 1.5m(MSR Model: 1.2m)
External Size (w)×(d)×(H) 80×112×46mm 120×131×58mm
Printer Weight
*including battery
Others Stylish Design Dust/Waterproof
(International Standard “IP54”)
(Note) Battery running time may shorten depending on the operation environment temperature,operation condition and battery charge frequency